Ipsos "What the Future: Influence" (US adults 18+)
Inqvey benchmark replication — 8 questions, N=500 synthetic respondents
Total Responses
N=500
Synthetic respondents
Questions
8
8 closed, 0 open
Market
B2C
US
Completed
05/02/2026
Run finished
Benchmark Accuracy
Inqvey vs Ipsos across 43 data points
±3.8pp
Avg Difference
31/43
Within ±5pp
8/8
Directional Match
Methodology: Ipsos conducted online interviews with 1,120 US adults (18+) from Nov 14-15, 2024. Credibility interval: ±3.6pp. Inqvey replicated 8 comparable questions using AI-powered synthetic respondents (N=500, B2C market).
How open, if at all, are you to changing your opinion or beliefs on the following topic: Which household products or goods to buy?
Responses
500
How open, if at all, are you to changing your opinion or beliefs on the following topic: What movies/tv shows to watch?
Responses
500
How open, if at all, are you to changing your opinion or beliefs on the following topic: Where to travel for an upcoming vacation?
Responses
500
How open, if at all, are you to changing your opinion or beliefs on the following topic: Economic policies to support?
Responses
500
How open, if at all, are you to changing your opinion or beliefs on the following topic: Climate change?
Responses
500
In the next few years, do you think the following will get better or worse, or will they stay the same: The truthfulness of advertising?
Responses
500
In the next few years, do you think the following will get better or worse, or will they stay the same: The truthfulness of content on social media?
Responses
500
How much do you agree or disagree with the following statement: I consider myself influential among my friends and family, meaning my opinions hold significant weight.
Responses
500