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Survey Template8 questions~2-3 minutes

Exit Survey Template: Understand Why Customers Leave

Exit surveys help you understand why customers leave, identify patterns in churn, and improve retention.

Use This Template
8
Questions
2-3 minutes
To Complete
2
Closed Questions
1
Open Questions

Sample Questions Included

1
Multiple ChoiceChurn driver identification

What is the PRIMARY reason you're leaving?

Price too highNot using enoughMissing featuresSwitching to competitorPoor supportOther
2
Multiple ChoiceWin-back potential

Would you consider returning in the future?

Definitely notProbably notMaybeProbably yesDefinitely yes
3
Open-EndedActionable retention insights

What could we have done to keep you?

When to Use This Template

Churn analysis
Competitive intelligence
Product improvement
Win-back targeting

Best Practices

  • 1.Keep very short
  • 2.Make it easy to complete
  • 3.Analyze patterns across cohorts

Industries Using This Template

SaaSSubscription ServicesTelecomFinancial ServicesMedia
Quick start

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Instead of building a exit survey template from scratch, get predicted market data on your specific idea. 500+ data points in about 1 hour.

Understand Why Customers Leave

Reduce churn with exit survey insights.

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Frequently Asked Questions

Immediately upon cancellation request. Response rates drop dramatically with delay.

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