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Survey Template10 questions~3-4 minutes

Website Feedback Survey Template: UX & Usability Questions

Website feedback surveys help you understand user experience, identify usability issues, and prioritize improvements. This template covers navigation, design, content, and overall satisfaction.

Use This Template
10
Questions
3-4 minutes
To Complete
5
Closed Questions
2
Open Questions

Sample Questions Included

1
Multiple ChoiceOverall website satisfaction

How would you rate your overall experience on our website?

Very PoorPoorAverageGoodExcellent
2
Multiple ChoiceNavigation and findability

How easy was it to find what you were looking for?

Very DifficultDifficultNeutralEasyVery Easy
3
Multiple ChoiceVisual design assessment

How would you rate the visual design of the website?

Very PoorPoorAverageGoodExcellent
4
Multiple ChoicePerformance perception

How fast did the website load for you?

Very SlowSlowAverageFastVery Fast
5
Multiple ChoiceTask completion

Did you accomplish what you came to do?

Yes, completelyYes, partiallyNo
6
Open-EndedUnderstands user intent

What was the main purpose of your visit today?

7
Open-EndedIdentifies friction points

What, if anything, was frustrating about your experience?

When to Use This Template

Website redesign planning
Ongoing UX monitoring
A/B test qualitative follow-up
Conversion optimization research
New feature evaluation

Best Practices

  • 1.Trigger surveys after meaningful engagement (time on site, pages viewed)
  • 2.Don't interrupt users during critical tasks (checkout)
  • 3.Keep surveys short—under 2 minutes for on-site pop-ups
  • 4.Segment by visitor type (new vs returning, customer vs prospect)
  • 5.Combine with analytics data for fuller picture

Industries Using This Template

E-commerceSaaSMedia/PublishingFinancial ServicesHealthcare
Quick start

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Frequently Asked Questions

After users have had meaningful engagement (30+ seconds, 2+ pages). Exit-intent triggers can capture leaving visitors. Avoid during checkout.
Limit survey frequency per user (once per visit or session), keep it brief, and offer an easy dismiss option.

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